Sneakers-maker Puma tracks its carbon footprint
How big is a sneaker's carbon footprint? In a quest to find out, sportswear giant Puma's chairman, Jochem Zeitz, helped develop the Environmental Profit & Loss Account, or EP&L, a balance sheet that assigns a dollar figure to the environmental costs inflicted at every step of the manufacturing process that transforms rubber, cotton, leather and other materials into the brand's... Read the full story
