A new website provides a daily dose of inspiring video
Video storytelling is one of the most potent and easily accessible forms of media on the web. With services like YouTube and Vimeo, a home-made short film can become a viral sensation in a matter of days. HooplaHa’s focus separates it from the pack. This video site is committed to optimistic, positive and uplifting content. Each day a new inspiring, heart warming, or humorous video is posted on their homepage. Video styles vary from documentary segments to newscasts, but they all aim to connect viewers by sharing an inspiring story.
In 2011, HooplaHa founder Rick Fernandes said that he could no longer watch the sensationalized and negative news that was presented each day. His desire for a more positive video media sparked the idea that transformed into HooplaHa.com. When Fernandes was asked what inspired HooplaHa in an interview earlier this year, he responded by saying that, as a culture, we’re too focused on the negative: “The more we get exposed to good news and positive stories, the better we will feel,” said Fernandes, “my dream is that we all can think more positively, jump to positive conclusions, think the best of people… and enjoy life to the fullest.”
A recent HooplaHa video features Malcolm Lambert, an 80-year-old “social anthropologist” who looks to skydiving as a way to bring his message out into the world. Lambert, who lost his legs to gangrene, refuses to let go of his purpose, and is simply readjusting the way gets the public’s attention.
Watch Lambert’s story—and tell your own—at HooplaHa.com.
By Sam Rosenzweig


